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From Data to Deals: How Google Ads Fueled
REIStar’s Lead Surge in a Competitive Real
Estate Market

From Data to Deals: How Google Ads Fueled REIStar’s Lead Surge in a Competitive Real Estate Market

How Strategic Google Ad Campaigns Helped REIStar Drive 7.7K+
Clicks, 250 Conversions, and Scale Qualified Real Estate Leads
Efficiently

READ ON

250+

CONVERSIONS

$10,667.08

SPENT

$1.38 AVG.

CPC

736,024+

CLICKS

INDUSTRY

Real Estate

TENURE

Client Since 2024

ONGOING STRATEGIES

  • Google Ads
  • Meta Ads
  • LinkedIn Ads
  • YouTube Ads
  • Graphic Design
Home / Works / Google Ads Case Study
Home / Works / Google Ads Case Study

REIStar’s Lead Surge in a Competitive Real Estate Market

REIStar’s Lead Surge in a Competitive Real Estate Market

Discover how REIStar accelerated its lead generation and strengthened its presence in a highly competitive real estate market through a strategic Google Ads approach. By optimizing campaign structure, targeting high-intent property seekers, and implementing data-driven bidding strategies, the campaigns successfully reached users actively searching for real estate opportunities. Through continuous optimization and compelling ad creatives, REIStar generated 8.26K clicks, 184 conversions, and 18 qualified contacts, while managing an ad spend of $11.1K, efficiently scaling qualified real estate leads and maximizing campaign performance.
Impressions
0 K+
Contacts
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Conversions
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Cost
$ 0 K+
Magic Clickz has been a great partner in my online marketing business. They have added a strong knowledge and execution of Meta and google ADs which has resulted in and increase in business. We continue to work together and are exploring other platforms to market on in addition to the above mentioned. I would recommend their services to any business looking to drive in high quality leads.
Kevin Bratch Founder & CEO, REIStar

Rated 5 stars on Clutch

Before Magic Clickz

  • Entering a highly competitive real estate market with several established property platforms and agencies already dominating search visibility.
  • Needed to scale lead generation while maintaining strong conversion performance and efficient CPC.
  • Educating real estate investors and professionals about a multi-component offering (data insights + marketing funnel + advertising strategy).
  • Limited initial brand visibility, making it difficult to stand out among larger real estate data platforms.
  • Required to differentiate through value, credibility, and performance-driven messaging to attract serious real estate prospects.

After Magic Clickz

  • 736,024+ impressions across targeted real estate audiences searching for property insights and investment opportunities.
  • 7,736+ clicks with an overall CTR of 1.05%, indicating strong engagement from relevant users.
  • Maintained an efficient CA$1.38 average CPC, delivering cost-effective traffic in a competitive niche.
  • CA$10,667.08 total ad spend strategically allocated across multiple campaign types.
  • Generated 250+ conversions, including qualified leads, bookings, and downloads.
  • Achieved a 5.5%+ conversion rate from highly targeted real estate audiences.
  • Enabled strategic scaling with daily budgets ranging from CA$5–CA$10, maintaining consistent ROI-positive campaign performance.
INDUSTRY

Real Estate

TENURE

Client Since 2024

ONGOING STRATEGIES
  • Google Ads
  • Meta Ads
  • LinkedIn Ads
  • YouTube Ads
  • Graphic Design

REIStar is a real estate lead generation platform built for agents, brokers, and investors. It offers access to 99.9% of real estate data, a high-converting ClickFunnels system, and targeted marketing
strategies. With powerful tools tailored to real estate pros, REIStar transforms cold leads into warm opportunities and accelerates client
success.

Magic Clickz Approach

Performance Max Campaigns

We leveraged Performance Max campaigns to target high-intent “cash buyers” actively seeking off-market deals and real estate investment opportunities. By utilizing audience signals and intent-based targeting, we ensured maximum visibility across Google’s full inventory while driving qualified traffic to REIStar’s offerings.

YouTube Video Campaigns

We implemented strategic YouTube video campaigns, including “Cash Buyers Northwest REI” and “Wealth in Homes,” to build brand awareness and educate potential investors. These campaigns played a key role in nurturing top-of-funnel audiences and guiding them toward REIStar’s value-driven real estate solutions.

Demand Gen Campaigns

Demand Gen campaigns were designed to promote live webinars and gated lead magnets tailored specifically for real estate professionals. This approach helped capture high-quality leads by offering valuable insights and positioning REIStar as a trusted authority in the market.

Remarketing Layers

We incorporated advanced remarketing strategies to re-engage previous website visitors and users who dropped off during the funnel. Campaigns were optimized for “Maximise Conversions,” using strategic audience segmentation, keyword layering, and real estate-focused creative assets to improve conversion rates and overall campaign efficiency.

Client Overview

REIStar is a real estate lead generation platform built for agents, brokers, and investors. It offers access to 99.9% of real estate data, a high-converting ClickFunnels system, and targeted marketing strategies. With powerful tools tailored to real estate pros, REIStar transforms cold leads into warm opportunities and accelerates client success.

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Client-Backed Performance Proof

We let our clients speak for the outcomes. Their words reflect the growth, leads, and ROI our campaigns consistently deliver.

They've been great, very responsive, and a pleasure to work with.

#TheResults

Clicks
0 k+
Contacts
0 +
Conversions
0 +
Cost
$ 0 K+

Team Magic Clickz

Whether you’re a real estate platform or a real estate business, our data-driven Google Ads strategies are designed to drive conversions, reduce acquisition costs, and maximize profitability.
Hours dedicated to driving results
0 +

Work with Our Team

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We Sign NDA for Every Project

Work with Our Team

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100% Confidential

We Sign NDA for Every Project

Related Case Studies

The Challenge

  • Limited brand awareness in a highly competitive and saturated accessories market
  • Low starting ad budget for testing paid strategies effectively
  • Need to maximize ROAS while driving consistent online sales
  • New store without established trust signals, requiring more nurturing before purchase

Services Used

Google Ads

Attract higher-quality leads and boost your conversions.

Facebook Ads

Be where your shoppers are and drive more traffic and sales.

Youtube Ads

Drive foot traffic to your store and elevate your offline sales.

Graphic Design

Showcase your brand to boost reach and drive engagement.

SEO

Show your app to the right users and boost downloads and engagement.

Campaigns Executed

We launched a multi-pronged Google Ads strategy using a mix of Performance Max, Video, and
Demand Gen campaigns to capture attention and convert leads:

Performance Max Campaigns

Targeting “Cash Buyers” interested in off-market deals and investment properties
GETINTOUCH

YouTube Video Campaigns

(“Cash Buyers Northwest REI” & “Wealth in Homes”) designed to build awareness, educate users, and funnel traffic to REIStar’s offer
GETINTOUCH

Demand Gen Campaigns

Promoting live webinars and gated lead magnets tailored for real estate professionals
GETINTOUCH

Remarketing Layers

To re-engage previous site visitors and funnel abandoners Campaigns were optimised for “Maximise Conversions” with strategic audience segmentation, keyword layering, and real estate-specific creative assets.
GETINTOUCH

The Results

  • 736,024+ Impressions across targeted real estate audiences
  • 7,736+ Clicks with an overall CTR of 1.05%
  • CA$ 1.38 Average CPC—efficient cost in a high-value niche
  • CA$10,667.08 Total Ad Spend across all campaign types
  • 250+ Conversions (leads/bookings/downloads)
  • 5.5%+ Conversion Rate from qualified traffic
  • Strategic Scaling using daily budgets ranging from CA$5 to CA$10 while maintaining ROI-positive results
CLICKS
0 +
CTR
0 %+
AVG CPC
$ 0
CONVERSIONS
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Client Testimonial

"REIStar is built by real estate professionals, for real estate professionals—and our Google Ads strategy reflected that. The campaign team understood our niche and executed a powerful strategy that brought in consistent, high-quality leads. From funnel opt-ins to video campaigns, we saw real growth. I’d recommend this team to any founder looking to dominate their vertical with paid ads."
Kevin Bratch,
Founder of REIStar

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