Turning Up the Heat with Meta Ads:
Turning Up the Heat with Meta Ads:
How Bikini Crush Swimwear Drove 5,000 Purchases with,
Strategic Facebook Campaigns
Luxury Baby &
Nursery Furniture
5.06x
ROAS
515+
PURCHASES
2,736+
ADD TO CARTS
1,383,635+
TOTAL CLICKS
Client Overview
The Challenge
- Needed to increase high-intent traffic to the online store at a low cost per click.
- Required full-funnel visibility across BOFU, MOFU, and TOFU to capture both returning and new customers.
- Sought to maintain brand voice and premium positioning across ad creatives while optimizing for conversions.
- Operated in a highly competitive e-commerce space with rising ad costs and limited policy compliance due to product imagery.
Services Used
Google Ads
Attract higher-quality leads and boost your conversions.
Facebook Ads
Be where your shoppers are and drive more traffic and sales.
Youtube Ads
Drive foot traffic to your store and elevate your offline sales.
Graphic Design
Showcase your brand to boost reach and drive engagement.
SEO
Show your app to the right users and boost downloads and engagement.
Campaigns Executed
conversion, including:
Interest-Based Prospecting Campaigns
Catalog Sales Campaigns
Advantage+ Shopping Campaigns
MOFU & BOFU Campaigns
Retargeting with DPA (Dynamic Product Ads)
Traffic & Engagement Campaigns
The Results
- 1,721,097+ People Reached across multiple funnel stages
- 14,180,111+ Total Impressions
- ROAS of 4.84 across campaigns (based on calculated ad spend vs. estimated revenue)
- 128,863+ Landing Page Views
- Successfully scaled campaign budgets while maintaining brand aesthetic and profitability
- High-performing campaigns leveraged both cold audiences and warm remarketing groups
Client Testimonial
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