Rejuvenating Beauty Bookings with Google
Ads: 25K+ Clicks & 3.5K+ Conversions for
Miami’s Go-To Aesthetic Studio
Rejuvenating Beauty Bookings with Google Ads: 25K+ Clicks & 3.5K+ Conversions for Miami’s Go-To Aesthetic Studio
with Precision Google Ads Strategy
$8,814.39
AD SPEND
316.48
TOTAL CONVERSIONS
51,308
IMPRESSIONS
$17,925.00
CONVERSION VALUE
About the Client
The Challenge
Before joining forces with Magic Clickz, this niche faced a few
key challenges:
- Limited Online Visibility: Despite stellar reviews and a compelling portfolio, Nova Photos struggled to reach engaged couples actively searching for photographers in a competitive local market.
- Inconsistent Lead Generation: With wedding bookings being highly seasonal, Nova Photos needed a steady stream of high-intent leads to maintain business momentum throughout the year.
- Lack of Campaign Focus: Their earlier campaigns were generic and didn’t cater to specific services like engagement shoots, photo booths, or videography—missing opportunities to upsell and diversify revenue streams.
Services Used
Google Ads
Attract higher-quality leads and boost your conversions.
Facebook Ads
Be where your shoppers are and drive more traffic and sales.
Youtube Ads
Drive foot traffic to your store and elevate your offline sales.
Graphic Design
Showcase your brand to boost reach and drive engagement.
SEO
Show your app to the right users and boost downloads and engagement.
Campaigns
couples at various points in their decision-making journey. The campaigns were structured by
service offerings and geographic targeting to maximize relevance and results.
Search Campaign Wedding Photography
Search Campaign – Services
A broad campaign promoting various
offerings including engagement shoots,
photo/video combos, and additional
services. This campaign provided diverse
entry points for clients exploring the
wedding photography & services niche.
Search Campaign – Photo Booth
The Results
As a result of our targeted PPC campaigns, we achieved significant growth in both traffic and conversions:
- Total Clicks: 3,416, driving increased traffic to the website.
- Impressions: 51,308, expanding the brand's reach across key demographics.
- CTR: 6.66%, indicating strong engagement and ad relevance.
- Total Ad Spend: $8,814.39, efficiently allocated to maximize returns.
- Total Conversions: 316.48, delivering solid leads and sales.
- Cost per Conversion: $27.85, a cost-effective result for the ad spend.
- Conversion Value: $17,925.00, demonstrating significant revenue generation.
Client Testimonial
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Ready to Capture More Leads for Your Wedding Business?
and boost bookings for wedding professionals like you. Whether you’re a photographer, videographer, or
offering unique wedding services like photo booths, our strategies ensure you’re reaching the right couples
at the right time.
