Pinball Machines Digital Advertising Success:
Driving Sales and Engagement
Pinball Machines Digital Advertising Success: Driving Sales and Engagement
691K+ Impressions
5,467
CONVERSIONS
3.25X
ROAS
691,072+
IMPRESSIONS
106,522
TOTAL CLICKS
About the Client
The Challenge
- Highly Competitive Market: Operating in a crowded market with many established brands and manufacturers of pinball machines.
- Targeting Enthusiasts and Collectors: Reaching a dedicated yet diverse audience, including collectors, competitive players, and casual fans of pinball.
- Maximizing Conversions: Balancing large reach with efficient conversion of clicks into sales at a profitable cost.
- Budget Optimization: Maintaining strong ROAS while scaling ad spend across multiple Google Ads campaigns without overspending.
Services Used
Google Ads
Attract higher-quality leads and boost your conversions.
Facebook Ads
Be where your shoppers are and drive more traffic and sales.
Youtube Ads
Drive foot traffic to your store and elevate your offline sales.
Graphic Design
Showcase your brand to boost reach and drive engagement.
SEO
Show your app to the right users and boost downloads and engagement.
Campaigns
approach was designed, focusing on awareness, engagement, and conversion
Top-of-Funnel Awareness
Mid-Funnel Engagement
Bottom-of-Funnel Conversion
Ongoing Creative Optimization
Continuous A/B testing of ad creatives,
messaging, and formats to identify top
performers and refine targeting. This
optimized CTR, conversions, and ROAS.
Ongoing Creative Optimization
→GET IN TOUCH
Budget Allocation
The Results
- 691,072+ Impressions across multiple Google Ads campaigns
- 40,081 Clicks with optimized CPC rates 5,467 Conversions generating significant revenue
- $60,522 Conversion Value
- ROAS of 3.25x, demonstrating a strong return on ad spend
- Efficient scaling of campaigns while maintaining high conversion efficiency
Client Testimonial
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