Boosting Jewelry Sales with Targeted
Google Ads
Boosting Jewelry Sales with Targeted Google Ads
How Magic Clickz helped a leading personalised jewellery brand achieve 39,718 conversions and
SEK 17.6 million in conversion value using performance-driven Google Ads campaigns.
SEK 6.4M
AD SPEND
39.7K
TOTAL CONVERSIONS
45.8M
IMPRESSIONS
SEK 17.6M
CONVERSION VALUE
About the Client
The Challenge
encountered several hurdles:
- Low Visibility: Despite offering unique, customizable jewelry, the brand faced challenges in standing out in a competitive online market, particularly in capturing high-intent traffic.
- Inefficient Ad Spend: Previous Google Ads campaigns were underperforming, with a high cost per conversion and limited return on investment.
- Tracking and Measurement: The brand struggled with tracking conversions and measuring the effectiveness of their advertising campaigns, making it difficult to scale their ad spend effectively.
Services Used
Google Ads
Attract higher-quality leads and boost your conversions.
Facebook Ads
Be where your shoppers are and drive more traffic and sales.
Youtube Ads
Drive foot traffic to your store and elevate your offline sales.
Graphic Design
Showcase your brand to boost reach and drive engagement.
SEO
Show your app to the right users and boost downloads and engagement.
Campaigns
designed to drive high-quality traffic and improve conversion rates. Key campaigns included:
Performance Max Campaigns
Remarketing Campaigns
Search Campaigns (High-Intent Keywords)
Branded Search Campaigns
The Results
Within a short period, the brand achieved remarkable success:
- 39,718 conversions SEK 17,610,169.84 in conversion value
- Blended 2x+ Return on Ad Spend (ROAS) month-over- month
- Total Ad Spend of SEK 6,405,681.62
- Top Campaign CTR of 1.09% (Performance Max – Photo Necklace)
- Cost per Conversion of SEK 161.29
Client Testimonial
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