Luxury Italian Interior Design Digital
Advertising Success: Driving 250+
Conversions and 77,416 Impressions
with Targeted Ads
250
CONVERSIONS
$21,300
AD SPEND
77,416
IMPRESSIONS
3,607
CLICKS
Client Overview
The Challenge
Despite their strong service offering, Aportto faced
challenges in:
- Highly Competitive Market: Operating in a crowded market with many established brands and manufacturers of pinball machines.
- Diverse Customer Segments: Targeting affluent individuals with diverse tastes in interior design while maintaining a refined brand identity.
- Balancing Reach and Conversion: Efficiently converting interest into sales without overspending in a high-cost sector.
- Budget Optimization: Maximizing returns on ad spend while scaling the campaigns to reach both broad and niche audiences.
Services Used
Google Ads
Attract higher-quality leads and boost your conversions.
Facebook Ads
Be where your shoppers are and drive more traffic and sales.
Youtube Ads
Drive foot traffic to your store and elevate your offline sales.
Graphic Design
Showcase your brand to boost reach and drive engagement.
SEO
Show your app to the right users and boost downloads and engagement.
Campaigns
customer journey from awareness to conversion
Top-of-Funnel Awareness
- Video and display ads on Google and
Meta platforms to introduce the
client’s high-end offerings to new,
relevant audiences. - Targeted households in Miami and
Orange County that show interest in
luxury home design, renovations, and
remodeling.
Mid-Funnel Engagement
Retargeting website visitors, previous engagers, and those who interacted with the brand, using dynamic display ads and carousel formats that showcased various custom interior design collections. Created product-focused offers to encourage higher engagement and deeper consideration of services.
Bottom-of-Funnel Conversion
- Strategically placed branded search
ads to capture high-intent individuals
actively searching for specific design
solutions like “luxury kitchen
renovation” or “bespoke wardrobes.” - Conversion-focused ads with clear
CTAs for consultations and project
inquiries.
Ongoing Creative Optimization
Budget Allocation
The Results
- 77,416 Impressions, driving substantial brand awareness in key markets.
- 3,607 Clicks at optimized CPC rates, ensuring efficient spend.
- $21,300 Ad Spend with excellent budget management.
- 250 Conversions, driving valuable leads and inquiries.
- Highly Targeted Campaigns for Kitchen Cabinets, Renovations, and Luxury Kitchen Design in Miami and Orange County.
Client Testimonial
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