Fueling Fundraising with Meta Ads: How
Charitable Lotteries Supporting Healthcare
Fundraising Drove 2,954 Purchases with a
$0.25 CPC
Fueling Fundraising with Meta Ads: How Charitable Lotteries Supporting Healthcare Fundraising Drove 2,954 Purchases with a $0.25 CPC
Lotteries Supporting Healthcare Fundraising Reach 1.18M+
People, Drive 128K+ Landing Page Views & Generate Nearly
3,000 Purchases in Just One Month
361,011+
CLICKS
2,954
TOTAL CONVERSIONS
9.3M
IMPRESSIONS
$88,971.44
AD SPEND
Client Overview
The Challenge
- Reaching a broad demographic while maintaining cost efficiency
- Driving urgency across limited-time campaigns like Early Bird and Final Deadline
- Converting interest into purchases within a short monthly window
- Managing multiple campaign objectives (awareness, retargeting, sales) simultaneously
Services Used
Google Ads
Attract higher-quality leads and boost your conversions.
Facebook Ads
Be where your shoppers are and drive more traffic and sales.
Youtube Ads
Drive foot traffic to your store and elevate your offline sales.
Graphic Design
Showcase your brand to boost reach and drive engagement.
SEO
Show your app to the right users and boost downloads and engagement.
Campaigns Executed
Advantage+ Shopping Campaigns
Lookalike Audiences
Retargeting Campaigns
Interest-Based Campaigns
Seasonal Pushes
The Results
- 1,181,667+ People Reached with high-intent messaging
- 9,305,130+ Impressions delivered across campaigns
- 361,011+ Clicks at an average CPC of just $0.25
- 2,164+ Conversions tracked (form submissions & calls)
- 128,863+ Landing Page Views
- $1.55 Avg CPC, showing cost efficiency in a competitive market
- 2,954 Total Purchases through Meta Ads
- $88,971.44 Ad Spend with campaigns optimized daily
Client Testimonial
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