Boosting Inspection Bookings with
Targeted Google Ads
From visibility to bookings – how our lead-
focused campaigns helped a luxury med spa in
Saint Louis boost inquiries and fill treatment
$52.76
COST PER CONVERSION
8,088
TOTAL CONVERSIONS
4,016
PHONE CALLS
67,939+
TOTAL CLICKS
About the Client
“Building Confidence… One inspection at a time.
The Challenge
Before joining forces with Magic Clickz, Nova Photos faced a
few key challenges:
- Low visibility for high-intent keywords like “new home inspection” and “handover inspection.
- Strong competition from both local and national inspection companies.
- Lack of structure in existing ad campaigns, leading to higher CPCs and inefficient lead generation.
- Difficulty in tracking phone call leads and conversion actions.
Services Used
Google Ads
Attract higher-quality leads and boost your conversions.
Facebook Ads
Be where your shoppers are and drive more traffic and sales.
Youtube Ads
Drive foot traffic to your store and elevate your offline sales.
Graphic Design
Showcase your brand to boost reach and drive engagement.
SEO
Show your app to the right users and boost downloads and engagement.
Campaigns
tailored to each stage of the buyer journey. The services included:
Search Campaigns
Branded Search Campaigns
New Home Inspection Campaigns
Service-Based Campaigns
The Results
By implementing a targeted, structured Google Ads campaign, Magic Clickz was able to deliver outstanding results for Correct Inspections. Here’s a summary of the key performance metrics achieved:
- 67,939+ Clicks
- 8,088 Total Conversions
- 4,016 Phone Calls Generated
- A$426,722.05 Total Ad Spend
- A$52.76 Cost per Conversion
Performance Highlights:
- Click-Through Rate (CTR): 2.09%
- Average CPC: A$6.28
- Top Campaign CTR: 34.48% (Branded Search Campaign)
- Highest Conversion Efficiency: A$5.75 cost per conversion (Brand Campaign)
Client Testimonial
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