Surrey’s Leading French Language Academy
Generates 720+ Leads with Meta Ads

Surrey’s Leading French Language Academy Generates 720+ Leads with Meta Ads

How Strategic Facebook & Instagram Campaigns Helped a
French Language & TEF/TCF Exam Prep Institute Drive Over 7.3K
Clicks and 720 Leads for TEF/TCF French Programs

$4,492

SPENT

720+

LEADS

85,392+

REACH

7,323+

TOTAL CLICKS

Client Overview

This French Language & TEF/TCF Exam Preparation Institute is a premier center based in Surrey, specializing in helping students and aspiring immigrants prepare for TEF/TCF exams. With tailored programs like CLB-5 and CLB-7, the institute supports learners aiming for Canadian immigration success and academic advancement. Known for expert bilingual instructors, flexible online/offline batches, and career-focused support services, it is a top choice for French learners in Canada.

The Challenge

Services Used

Google Ads

Attract higher-quality leads and boost your conversions.

Facebook Ads

Be where your shoppers are and drive more traffic and sales.

Youtube Ads

Drive foot traffic to your store and elevate your offline sales.

Graphic Design

Showcase your brand to boost reach and drive engagement.

SEO

Show your app to the right users and boost downloads and engagement.

Campaigns Executed

We launched a multi-funnel Meta Ads strategy across Facebook and Instagram tailored to drive qualified leads and traffic for the institute’s CLB-5 and CLB-7 French programs.

Lead Generation Campaigns (ABO & CBO)

Focused on capturing leads for different program tiers with optimized forms and landing pages.

Interest-Based Targeting

Targeted users interested in Canadian immigration, language learning, and TEF/TCF exams.

Localized Creative & Copy

Used multilingual messaging (English + French) and regional imagery to boost ad relevance

Instagram & Reels Promotions

Promoted short-form video ads and story formats for program awareness and urgency (e.g., expiring work permits, new batch start dates).

Open House Campaigns

Special campaign focused on driving registration for in-person and online open house sessions.

Content Highlights

Emphasized benefits like access to test libraries, certified instructors, 1-day demo classes, and IRCC pathway guidance.

The Results

VIEWS
0 +
LEADS
0 +
ROAS
0
REACH
0 +

Client Testimonial

“We partnered with Magic Clickz to scale our TEF/TCF French programs, and the results speak for themselves. Their Meta Ads strategy brought us not only hundreds of leads but also increased visibility across British Columbia. Their ability to tailor content and targeting for our unique niche made all the difference.”
Emma Hubert,
Campus Manager, French Language & TEF/TCF Exam Preparation Institute

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