The Bales College won twice as many leads compared to previous campaigns when it showed engaging search ads on Google to targeted audiences during the peak season for student enquiries.
We’ve implemented an online marketing strategy to include content marketing, search and display advertising, and conversion rate optimization. Additionally, extensive research was conducted on target
personas to establish the most effective content
marketing strategy.
Progress resulting from online marketing has been steady for Bales College. A significant jump in organic conversions and enrollment in the school were two huge achievements.
