Applied Behavior Analysis (ABA) Therapy
Digital Advertising Success:DrivingClient
Engagement and Boosting Conversions

Achieving Exceptional Results with 1,200 Conversions and
$105,000 in Conversion Value

1,200

CONVERSIONS

400

PHONE CALLS

11,847,000+

IMPRESSIONS

$105,002

CONVERSION VALUE

Client Overview

Applied Behavior Analysis (ABA) therapy is a leading solution in the
treatment of children with Autism Spectrum Disorder (ASD) and other
behavioral challenges. The goal was to increase service bookings and
awareness of ABA therapy through targeted digital advertising,
optimizing both engagement and conversions.

The Challenge

Services Used

Google Ads

Attract higher-quality leads
and boost your conversions.

Facebook Ads

Be where your shoppers are and
drive more traffic and sales.

Youtube Ads

Drive foot traffic to your store
and elevate your offline sales.

Graphic Design

Showcase your brand to boost
reach and drive engagement.

SEO

Show your app to the right users
andboost downloads and engagement.

Campaigns Executed

To achieve ambitious engagement and conversion goals, we designed a multi-stage, performance-
driven digital advertising approach emphasizing reach, engagement, and conversion

Top-of-Funnel Awareness

Eye-catching search ads targeting
parents in Maryland, focusing on the
benefits of ABA therapy and introducing
the brand to individuals actively
searching for solutions.

Mid-Funnel Engagement

Retargeting past site visitors, clickers, and individuals showing intent through personalized offers and service-focused messaging, building familiarity with the brand.

Bottom-of-Funnel Conversion

Intent-based keyword targeting and specific campaign focuses on ABA therapy services, driving parents who are ready to make decisions to contact or book consultations.

Ongoing Optimization

Continuous A/B testing of ad creatives, messaging, and formats to refine targeting and optimize the conversion process.

Budget Allocation

Prioritizing high-performing keywords and campaigns, ensuring that ad spend was distributed dynamically based on performance.

The Results

CONVERSIONS
0 +
CLICKS
0 +
PHONE CALLS
0 +
IMPRESSIONS
0 +

Client Testimonial

“Working with the team has been a transformative experience for our digital outreach. Their approach to
targeting, creative optimization, and budget management led to a remarkable increase in conversions. The
insights and strategies they provided helped us connect with families in need of ABA therapy, delivering
significant value to our organization. We look forward to continuing this partnership and seeing even greater
success in the future.”
Marketing Director,
ABA Therapy

Ready to Scale Your Digital Advertising Campaigns?

Whether you’re a growing provider in the ABA therapy space or an established brand, our data-driven
strategies can help you connect with more families, reduce client acquisition costs, and increase service
bookings.

24,859,684+

Leads Driven For Clients

$ 24,859,684+

Revenue Driven For Clients

3,212,407

Hours of Expertise
Discover how we can help your business grow
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